Brand Identity & Architecture | Guidelines & Templates | Digital UI/UX | Social Media | Campaigns | Events | Packaging

For Johnson & Johnson, transformation from a corporate holding company to a purpose-led global organization was achieved by creating a new expression and design system which was interlaced across every touchpoint and line of business.

Digital experience design

Public engagement platform

Report system

Investor Presentations

Signature/Initial motion assets

Enterprise wide wordmark system

Baby Care Brand Expression

Global recruitment

Employee service awards

Internal digital campaign

Illustration design system and toolkit

Employee experience journey mapping

Explainer awareness video

Diversity, Equity, and Inclusion programs

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J&J Design Systems